History

Auto Show's History

The first Montreal International Auto Show was held in 1969 at the Palais du Commerce. Its success was so great that one year later, the Show was moved to Place Bonaventure, a larger and more prestigious exposition site.

Already, the relationship between Quebeckers and the automobile was unique and intense in itself, promising a fantastic future for the Show. A constant increase in the number of visitors testified to its success, and organizers were prompted to surpass themselves and create more and more special attractions and unveilings.

From 1970 to 1989, the Show's rapid growth rested on two vital elements: the manufacturers' wish to present a greater selection of vehicles and the new manufacturers' requests for their own place among us. Another move was in order...

In 1990, the MIAS entered into the third stage of its history by moving into Montréal's Olympic Stadium. The prestigious location had all the characteristics required for the Show to develop its potential: a much larger exposition site and a luxurious interior that compares to the greatest hotels.

At the turn of the millennium, the MIAS settled in a more central location at the Palais des congrès de Montréal to capitalize on down-town location near the Old Port and right in the heart of the business area.